Bold Policy Briefing Charts a Regenerative Future for Businesses in Surrey, Hampshire and Beyond

Russ Avery • April 5, 2024

Farnham, UK, Friday 5 April 2024


Visionary report provides a roadmap for the green transition and a flourishing low-carbon economy.


A pioneering new policy briefing has been launched to inspire businesses across Surrey and Hampshire to seize the green transition opportunity and build a prosperous, sustainable local economy fit for the future.


The comprehensive briefing is the result of a unique collaboration between Accelar, a leading sustainability consultancy, award-winning sustainable marketing agency Avery & Brown, and the Enterprise M3 Local Enterprise Partnership (LEP).


Titled the ‘Green Business Transition Policy Briefing’, the game-changing report provides a holistic vision and practical framework to empower organisations of all sizes to embrace sustainable, regenerative business models aligned with net zero emissions targets.


The briefing explores global megatrends like the increasing frequency of extreme weather events, supply chain disruptions, and the rise of environmental regulation that are driving businesses to prioritise sustainability. It highlights the multitude of benefits the green transition offers, from cost savings and investor appeal to customer engagement, talent attraction and climate resilience.


"With so much activity already underway across Hampshire and Surrey’s green economy, this briefing provides a timely 360 degree view as well as pinpointing specific ways of enabling more businesses to drive the green transition," said Chris Fry, Managing Director at Accelar.

The policy briefing features inspirational case studies showcasing how innovative local businesses like Kebur Garden Materials, Mesh Energy, MRT Castings and Lionel Hitchen are already reaping the dividends of sustainable practices. It maps out catalysts in areas like education, innovation, finance and policy to accelerate the shift to a regenerative economy.


"Avery & Brown, in collaboration with our client Accelar and EM3 LEP, is proud to have played an integral role in planning, writing and designing this comprehensive Green Business Transition Policy Briefing," said Tim Brown, COO and Co-Founder of Avery & Brown. "As a sustainable marketing agency dedicated to regenerative business practices, we are committed to accelerating the green transition and supporting businesses on their journey to Net Zero and beyond through effective and responsible communications."


Sajid Butt, Head of Policy and Intelligence at Enterprise M3 LEP, said the briefing demonstrates the region's exceptional intellectual capital on sustainability issues: "This is a phenomenal piece of work by two highly regarded – and local – businesses. What they have done in a matter of weeks – from concept to end product – speaks volumes about their knowledge, expertise, creativity, diligence, and strategic mindset. This policy briefing is a thought-leading, dynamic, pragmatic framework for businesses across Hampshire, Surrey, and beyond to be inspired by and act on."

Notes to Editors


The full Green Business Transition Policy Briefing can be downloaded here.


Contact: Russ Avery, CEO, Avery & Brown. +44 (0)1252 268 407


About Accelar 


Accelar is a strategy and sustainability consultancy and our purpose is to accelerate the green transition. Accelar helps companies, public and third sector clients to grasp the opportunities associated with net zero, green finance and infrastructure and the built environment to create a green, fair and prosperous world. For further information, please visit www.accelar.co.uk.


 

About Avery & Brown


Avery & Brown is an award-winning brand strategy and marketing agency, and a Certified B Corporation. With a focus on sustainability, the company's purpose is to inspire others to be a force for good. Its core clients include purpose-driven companies in the built environment and renewable energy technology sectors. For further information, please visit www.averyandbrown.com.



A PDF version of this press release can be found here.

A green business transition policy briefing, March 2024, front cover image

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