By Tilly Loader
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June 19, 2024
Our background & commitment to Plastic Free Farnham Plastic Free Farnham (PFF) was set up as part of ‘Plastic Free Communities,’ a Surfers Against Sewage UK-wide initiative to tackle single-use plastic pollution. Since November 2022, we have supported PFF in working towards making Farnham a plastic-free community by reducing plastic usage in our office. We committed to two significant changes; replacing plastic coffee cups with reusable ones, and switching from plastic-packaged milk and lunches to plastic-free alternatives stored in lunch boxes. We recently reached our gold level champion status , which proves our commitment to reducing plastic in the business. Why we wanted to help them with this pro bono project Every member of the A&B team is passionate about creating a better future for our planet. We recognise the vital work that Plastic Free Farnham is doing to contribute to this goal. Their mission aligns with our values, so it was an easy decision for us to support and amplify their efforts to inspire as many people as possible to get involved. We helped PFF by designing and building a website to help people learn more about the organisation, find out how to get involved, and raise awareness of those already helping to reduce plastic use in Farnham. As a marketing agency, we truly understand the power of a good website and digital marketing. From content to design development to user experience, we knew that our expertise could significantly help PFF achieve their goals. As a current ‘plastic free champion’ we understand the audience better than anyone. The process Finding out exactly what they want and need Advising them on best practices to get the most out of their site Creating wireframes to show design, layout, and navigation of pages Building the website Showing the team how to edit areas of the site, allowing them to do things like upload blogs